Who likes fresh basil? I like fresh basil. Fresh basil likes me, too, especially when I put it in the fridge or in a cup of water on the counter. For a few days, fresh basil will be happy with either of these options. Fresh basil, it turns out, does not like me if I do both. Yesterday, I put fresh basil in water in the fridge, and within hours, fresh basil became not-so-fresh basil, shriveled, brown, and very, very unhappy.